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Health Education & Behavior, Vol. 22, No. 3, 307-328 (1994)
DOI: 10.1177/109019819402200305

Health Education Intervention Strategies: Recommendations for Future Research

Allan Steckler, DrPH

School of Public Health, University of North Carolina

John P. Allegrante, PhD

Division of Health Services, Sciences and Education, Columbia University

David Altman, PhD

Department of Public Health Sciences, Bowman Gray School of Medicine

Richard Brown, PhD

UCLA Center for Health Policy Research, UCLA School of Public Health

James N. Burdine, DrPH

Burdine and Associates, Inc., Allentown, PA

Robert M. Goodman, PhD

Department of Health Promotion and Education, School of Public Health, University of South Carolina

Cynthia Jorgensen, DrPH

Centers of Disease Control and Prevention, Atlanta

While the ultimate goal of health education interventions is to positively influence health status, more proximal indicators of success are changes in intermediate outcomes, or impact. Because health education interventions work through intermediate outcomes, the linkage to health status is often assumed to be at a conceptual or theoretical level. The term health education intervention strategy is a heuristic device used to conceptualize and organize a large variety of activities. There is a wide range of studies and reports in the literature that either test specific intervention strategies or report on larger health education efforts combining several strategies. This article organizes the discussion to focus on individual-, community-, and policy-level interventions. Mass communications are also considered, and the authors comment on program planning issues that cut across specific interventions at the individual, community, and policy levels. Eleven recommendations are offered for future health education intervention research.


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